Securing a spot on a Times Square display isn't cheap – expect to spend a considerable sum. The final cost fluctuates wildly, but generally starts around $1.5 million per period for a top location. But, smaller, less prominent locations can be found
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Securing a spot on a Times Square display isn't cheap – expect to spend a considerable sum. The final cost fluctuates wildly, but generally starts around $1.5 million per period for a top location. But, smaller, less prominent locations can be found